The plastic-free packaging market is expected to grow from USD 8.97 billion in 2025 to USD 13.22 billion by 2034, at a rate of 4.4% per year. Retailers are adopting sustainable alternatives to maintain freshness while protecting the environment. They are increasingly shifting to alternative packaging solutions to reduce their environmental impact.
Plastic Free Packaging Market Key Players
Latest Announcements by Market Leaders
- On 11 February 2025, Rottneros Packaging AB, a leader in thermoformed pulp packaging, revealed that it will launch its NATURE series of sustainable food packaging trays at Packaging Innovations and Empack 2025, as it is making from 130 years of high-quality pulp production within the Rottneros Group.
- On 4 September 2024, Google eliminated plastic from consumer electronics packaging by the current year with the latest, paper-centric design that gives importance to accessibility and minimizes waste.
Recent Developments
- In July 2025, Terrasafe, a North Carolina-based materials invention company, revealed its acquisition of Dissolves, a dissolvable film packaging startup. The company merger paves the way for two plastic-free products to market, which are water-soluble laundry detergent sheets and edible pod packaging, that are currently available for pre-order.
- On 27 May 2025, Oroville Flexible Packaging, A RE: CIRCLE solution company and top in flexible plastics and packaging solutions for foodservice and retail customers, revealed the official launch of “Oroflex,” which is a sustainable flexible plastic, recycling, and packaging system.
- On 26 May 2025, Cafe-restaurant chain Starbucks revealed new to-go cups as paperboard cups for hot drinks, which substitute the regular polyethylene barrier layer with mineral-based coating that is easily available in 10 different European countries, like France, Germany, and Switzerland.
- On 23 May 2025, PPG Industries revealed PPG EnviroLuxe Plus powder coatings, an inventive solution including up to 18% post-industrial recycled plastic (rPET) and produced without per- and polyfluoroalkyl substances. This latest product line shows a specific growth in sustainable coating packaging for plastics and industrial coating sensors.
- On 9 May 2025, Zomato, India’s food ordering and delivery platform, in partnership with Startup India, the Department for Promotion of Industry and Internal Trade, Government of India, wrapped up the second edition of the Zomato Plastic-free Future Packathon, held at Bharat Manadam in Delhi.
- In January 2025, Energizer Holdings, which is the world's largest producer and distributor of primary batteries, revealed the launch of 1005 recyclable plastic-free packaging for its Energizer batteries. The latest paper-based packaging serves a sleek, eco-friendly design that makes shopping, the storage experience, and opening simple.
- In August 2024, Google stated that it has aligned with its goal for 2025 to make all the packaging for its latest launch hardware, including Fitbit, Pixel, and Nest Devices, without plastic, as per the announcement today. It fixed the aim long back in 2020, when 94% of its packaging was already plastic-free.
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