The Europe fresh food packaging market will grow from USD 35.93 billion in 2025 to USD 49.52 billion by 2034, at a CAGR of 3.63%. This growth comes from the rising demand for fresh food that needs packaging to protect it from moisture, air, bacteria, and other factors. Advancements in packaging technology are making these solutions more popular.
Western Europe will hold the largest share in 2024, while Northern Europe will grow the fastest. Flexible packaging is the most widely used type, but rigid packaging will see strong growth. Plastic dominates by material, while biodegradable packaging will expand rapidly. Modified atmosphere packaging leads in technology, but active packaging will grow the fastest. Fruits and vegetables dominate by end use, while ready-to-eat meals will grow quickly. Shelf-life extension is the main functionality, but convenience and on-the-go packaging will rise the fastest.
Europe Fresh Food Packaging Market Key Players
- Amcor
- Sealed Air Corporation
- Smurfit Kappa
- Mondi Group
- Berry Global, Inc.
- Huhtamaki Group
- Sonoco Products Company
- WestRock Company
- International Paper Company
- Tetra Pak
- Crown Holdings Inc.
- DS Smith
- RPC Group
- Plastipak Packaging, Inc.
- Uflex Limited
- Interpack
- Coveris Holdings S.A.
- Schur Flexibles Group
- Multivac Group
Industry Leader Announcement
- On 16 July 2025, LT Foods, a 70-year-old FMCG Company, revealed the expansion of its organic business arm, Nature Bio Foods Limited, into the Business-to-consumer segment in Europe. This growth follows the revelation of the new facility at Maasvlakte, Rotterdam, whose goal is to develop the organization's retail presence in the European organic food market.
Recent Developments
- On 15 January 2025, Cirkla, a sustainable packaging company, revealed the launch of its molded fibre Modified Atmosphere Packaging (MAP) trays. As the primary and only company to serve this innovation, Cirkla's proprietary technology serves as a high-performance and sustainable alternative to MAP trays.
- On 9 April 2025, DS Smith and Primeale, which is a part of the agricultural and food processing group Agrial, partnered with plastic-free and fibre-based punnets for Primeale's vegetable kit range, crafted to protect the fresh produce during shipping, transportation, and on the supermarket shelf too.
- On 9 August 2024, in partnership with Swiss Cheese company Hardeggar Kse, Lidl Switzerland revealed the cellulose-based packaging created from leftover wood from different organic cheeses.
