U.S. Beverage Packaging Market Insights for 2034

U.S. Beverage Packaging Market Trends, Strategy and Growth Insights

From 2025 to 2034, the global U.S. beverage packaging market is set for a massive revenue upswing, with projections of growth reaching hundreds of millions of dollars. In 2024, aluminum (30%), bottled water (27%), single-serve packs (55%), cold-fill tech (46%), and medium barrier (55%) led the market, while rPET, functional beverages, mini-shots, aseptic-fill, and high barrier are set for strong growth through 2034.

Last Updated: 18 September 2025 Category: Bevarage Packaging Insight Code: 5820 Format: PDF / PPT / Excel

The U.S. beverage packaging market is booming, poised for a revenue surge into the hundreds of millions from 2025 to 2034, driving a revolution in sustainable transportation. The rising demand for convenience, sustainable resources, and health concern has boosted the research and development of the beverage packaging industry and enhance its improvement. There is a huge demand for packaging that appeal consumers with its unique designs has raised the adoption of the market. The production of recyclable and reusable packaging with a wide variety and customizable option has extended the market significantly.

Major Key Insights of the U.S. Beverage Packaging Market

  • By material, the aluminum segment contributed the biggest market share of approximately 30% in 2024.
  • By material, the PET (recycled PET/rPET) segment is expected to expand at a significant CAGR in between 2025 and 2034.
  • By beverage category, the bottled water segment dominated the market with approximately 27% share in 2024.
  • By beverage category, the functional & nutraceutical beverages segment will be expanding at a significant CAGR in between 2025 and 2034.  
  • By package size, the single-serve (251–500 mL) segment held the major market share of approximately 55% in 2024.
  • By package size, the mini/shots (≤ 250 mL) segment is projected to grow at a CAGR in between 2025 and 2034.
  • By filling/processing technology, the cold-fill (including carbonation-stable) segment contributed the biggest market share of approximately 46% in 2024.
  • By filling/processing technology, the aseptic-fill segment is expanding at a significant CAGR in between 2025 and 2034.
  • By barrier property, the medium barrier segment dominated the market with the share of approximately 55% in 2024.
  • By barrier property, the high barrier segment will be expanding at a significant CAGR in between 2025 and 2034.

Market Overview

Beverage packaging market (U.S.): packaging materials, formats, closures, processes and related channel/functional segments used to contain, protect, preserve, transport and market non-alcoholic and alcoholic beverages throughout the supply chain from primary package in contact with the beverage through secondary and tertiary packaging.

Rising Demand for Sustainability & Recycled Resources

  • Rising demand for packaging with sustainability and recycled materials has influenced the adoption of this market due to increasing concern for ecological condition.

Growing Demand for Functional and Ready-to-Drink Beverages

  • With growing demand for functional packaging for beverages such as coffee and various other.

Automation and Advanced Equipment

  • The increasing utilization of automation for bulk production of packages and advancement in the equipment utilized for packaging process.

How Can AI Improve the U.S. Beverage Packaging Market?

The integration of AI technology in the U.S. beverage packaging market plays a significant role in the inspection of quality and production of leakage-proof packaging. With AI it becomes easy to add complete details of the beverages to meet the demand of the consumers who are health-conscious. It allows brands to provide limited-edition or customized designs for packaging to serve multiple purposes. Advanced technology help in gathering information that can upgrade marketing strategies and help in its expansion.

Market Dynamics

Market Driver

Rising Demand for Energy Drinks Consumption

The increasing demand for energy drinks consumption among consumers has driven the U.S. beverage packaging market to grow significantly. Enhancing the delivery process with improved packages which help in transportation of beverages. The rising concern of consumers towards health has boosted the demand for eco-friendly packaging. Major factors behind the growth of this market are rapid urbanization, growing e-commerce sector, and changing lifestyle of people.

Market Challenges and Restraints

Increasing Production Charges

The increasing production costs and low profit has restraint the U.S. beverage packaging market. There is a continuous change in the raw material charges which restrain the scope of expansion of this industry. With low profit margin and high-risk factor low scale business face hurdle in growth which limit the development of the market.

Market Opportunity

Innovation in the Packaging Process

The continuous innovation in the packaging process has raised the opportunities for the U.S. beverage packaging market. Increasing demand for ready-to-drink beverages, functional beverages, and sports beverages has pushed the market to introduce advanced level packaging which enhanced the adoption of this market. Enhancement in the materials used to provide high barrier packaging film which enhance the self-life of the products and influence the growth of the market. Incorporating automation in the packaging production process to meet the huge demand of the market and enhance reliability promote this market to develop significantly.

Material Type Insights

Why Aluminum Segment Dominated the U.S. Beverage Packaging Market In 2024?

The aluminum segment dominated the U.S. beverage packaging market in 2024 due to its lightweight, durable, and sustainable nature. It works as excellent barrier from heat, moisture, light, and air. These aluminum cans are widely used for packaging of alcohol and soft drinks. The rising concern for ecological issues has promoted the growth of this segment. The major market players available in the U.S. for beverage packaging are Coca-Cola and PepsiCo, promoting the usage of this material extensively.

The PET (Recycled PET/rPET) segment is expected to grow at the fastest rate in the market during the forecast period of 2025 to 2034. It is due to presence of strict guidelines, increasing investment for recycling infrastructures, and rising consumers’ demand. The rising adoption for eco-friendly packaging or recyclable packaging for beverages boost the demand for this segment. Huge investment in the chemical recycling infrastructure has promoted the adoption of this segment to grow rapidly.

Beverage Category Insight

Why Bottled water Segment Dominated the U.S. Beverage Packaging Market In 2024?

The bottled water segment held the largest share of the U.S. beverage packaging market in 2024 due to rising concern towards health, functional water products, and convenience. The growing search for convenient option to maintain the hydration required in the body has raised the demand for this segment. Increasing production of bottled water with innovative bottle materials and designs to meet the demand of the consumers boost development of this sector. There is a huge demand for portable single-serve water bottles for efficient packaging has influenced the demand for this segment.

The functional & nutraceutical beverages segment is expected to grow at the fastest rate in the market during the forecast period of 2025 to 2034. This segment is growing rapidly due to increasing demand for wellness and healthcare beverages. It ensures the safety of the product and maintain its integrity. Increasing demand for smart packaging such as integration of NFC tags has boosted the demand for this segment.

Package Size Insights

Why Single-serve (251–500 mL) Segment Dominated the U.S. Beverage Packaging Market in 2024?

The single-serve (251–500 mL) segment held the largest share of the U.S. beverage packaging market in 2024 due to rising demand for portable and convenient packaging. This segment is majorly driven by ready-to-drink beverages, and bottled water. Increasing demand for smart and eco-friendly packaging has influenced the demand of this segment. Presence of major market players in the U.S. has played a significant role in extending the demand for segment.

The Mini/Shots (≤ 250 mL) segment is expected to grow at the fastest rate in the market during the forecast period of 2025 to 2034. This segment is growing due to enhanced consumers concern for health and portion control capacity. It is highly convenient and functionally appropriate packaging. Changing lifestyle and growing urbanization has fuelled the demand for this segment.

Filling/Processing Technology Insight

Why Cold-fill (Including Carbonation-Stable) Segment Dominated the U.S. Beverage Packaging Market In 2024?

The cold-fill (including carbonation-stable) segment held the largest share of the U.S. beverage packaging market in 2024 due to high consumers demand and regulatory guidelines has influenced the demand for this segment. These are lightweight and recycled PET which is growing because of rising eco-friendly options availability. It covers a huge variety of beverages such as bottled water, energy drink, soft drink, juices, and various other. It is extensively accepted due to the high capacity to preserve the quality and flavour of the drinks.

The Aseptic-fill segment is expected to grow at the fastest rate in the market during the forecast period of 2025 to 2034. This segment is increasing significantly due to rising concern to protect the quality of the beverages. This process helps in maintaining the taste, quality, and nutritional value of the beverages for prolonged period. It helps in extending the shelf life of the beverages at room temperature.

Barrier Property Insight

Why Medium Barrier Segment Dominated the U.S. Beverage Packaging Market In 2024?

The medium barrier segment held the largest share of the U.S. beverage packaging market in 2024 due to growing acceptance for functional beverages. It provides moderate protection from external agents such as light, air, moisture, and other ecological factors. These medium barrier resources are majorly multi layered by combining various materials together. These cartons are mainly made up of paperboard combined with thin layers of aluminum and plastics.

The high barrier segment is expected to grow at the fastest rate in the market during the forecast period of 2025 to 2034. This segment is increasing significantly due to rising demand for sustainable packaging with extended shelf-life. This segment support in extension of shelf life of the product by blocking light, air, and moisture. There is a huge demand for pouches and resealable packages which promote this segment with enhanced materials utilization.

Country Insights

Rising Focus towards Convenient Packaging in the South U.S. Promote Dominance

The South U.S. held the largest share of the U.S. beverage packaging market in 2024, due to the increasing focus towards convenient packaging of the beverages. This region is growing rapidly because of the presence of huge variety, convenience, and its functionality. The rising trend for cans, pouches, and small bottles has influenced the demand for beverage packaging with unique design packages. Evolving packaging guidelines and consumer preferences has boosted the market to grow rapidly in this region.

Sustainable Packaging Production in the West U.S. Support Growth 

West U.S. expects the significant growth in the U.S. beverage packaging market during the forecast period. This market is growing in this region rapidly due to huge production of sustainable packaging for storage and transportation of a wide range of beverages. The rising demand for functional and plant-based beverages packages has pushed the market development.

Top Companies in the U.S. Beverage Packaging Market

U.S. Beverage Packaging Market Top Key Players

Tier 1

  • Ball Corporation
  • Crown Holdings
  • Ardagh Group
  • Owens-Illinois (O-I Glass)
  • Amcor plc
  • Tetra Pak (Tetra Laval Group)
  • Berry Global Group
  • WestRock Company
  • Graphic Packaging International
  • Mondi Group
  • DS Smith Plc
  • Smurfit Kappa Group
  • Sealed Air Corporation
  • Reynolds Group Holdings (part of Packaging Finance Limited)
  • Huhtamäki Oyj

Tier 2

  • Silgan Holdings
  • Sonoco Products Company
  • Plastipak Packaging
  • Graham Packaging Company
  • AptarGroup
  • Klöckner Pentaplast (KP)
  • Gerresheimer AG
  • Stora Enso Packaging
  • UPM-Kymmene (UPM Specialty Papers & Packaging)
  • International Paper (Packaging division)
  • Chuo Kagaku Co., Ltd.
  • Toyo Seikan Group Holdings
  • Nihon Yamamura Glass Co., Ltd.
  • Comar LLC

Tier 3

  • RPC Group (acquired by Berry Global but still relevant for legacy markets)
  • Winpak Ltd.
  • Coveris Holdings
  • LINPAC Packaging (integrated into Klöckner Pentaplast but still active in certain regions)
  • Alpla Group (Austria, strong in rigid plastics)
  • Can-Pack S.A. (Europe, strong in beverage cans)
  • Vidrala S.A. (European glass packaging)
  • Zignago Vetro (Italy – glass packaging)
  • Constantia Flexibles
  • CCL Industries (labels & specialty packaging)
  • Greif Inc. (industrial packaging)
  • Sabert Corporation
  • Genpak LLC
  • Fabri-Kal (foodservice packaging)
  • Evergreen Packaging (carton-based packaging, now part of Pactiv Evergreen)
  • Pactiv Evergreen Inc.

Latest Announcements by the Industry Leaders

  • In January 2025, TÖST Beverages CEO Brooks Addington, expressed, “The checking of cans in an exceptional event and sports event such as T-Mobile Arena in Las Vegas. The company found a huge potential in the cans packaging. It is highly accepted due to its simplicity and multi-use potential by the consumers.”

Recent Developments

  • In August 2025, Pittston Co-Packers (PCP) declared the launch of the first high-volume beverage manufacturing facility which is offering complete-service co-packing resolutions. The new 403,000-square-foot capability fulfils the requirements of the beverage brands of the leading national with end-to-end engineering competences.
  • In January 2025, Earthrings declared the launch of sustainable and cost-effective beverage packages of plastic in North America. These are 100% home-compostable and recycled packaging to promote eco-friendly packaging trend.

U.S. Beverage Packaging Market Segments

By Material 

  • Aluminum
  • Glass
  • PET (Virgin + Recycled)
  • HDPE
  • PP
  • Paperboard / Cartonboard
  • Flexible Laminates (plastic/foil/paper combinations)
  • Steel (specialty cans, kegs)
  • Bioplastics (PLA, bio-based polymers)

By Beverage Category (End-use Application)

  • Carbonated Soft Drinks (CSD)
  • Bottled Water
  • Juices & Nectars
  • RTD Tea & Coffee
  • Sports & Energy Drinks
  • Dairy & Flavored Milk Drinks
  • Plant-based Beverages
  • Functional & Nutraceutical Beverages
  • Alcoholic Beverages (Beer, Wine, Spirits, RTDs)

By Package Size

  • Mini / Shots (≤ 250 mL)
  • Single-serve (251 – 500 mL)
  • Small Multi-serve (501 mL – 1 L)
  • Family Multi-serve (1.01 – 2 L)
  • Bulk (> 2 L; including kegs, bag-in-box)

By Filling / Processing Technology

  • Cold-fill (including carbonation-stable)
  • Hot-fill
  • Aseptic-fill
  • HPP-compatible packaging
  • Pasteurization-compatible packaging

By Barrier Property

  • Low barrier (basic protection)
  • Medium barrier (moderate oxygen/light)
  • High barrier (multi-layer, oxygen/light/aroma)
  • Active barrier (scavengers, functional coatings)

Keywords

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  • Insight Code: 5820
  • No. of Pages: 150
  • Format: PDF/PPT/Excel
  • Last Updated: 18 September 2025
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021–2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Vidyesh Swar is a Senior Research Analyst at Towards Packaging, bringing over 4 years of dedicated expertise in market intelligence and strategic analysis across the dynamic world of packaging technologies and solutions.

Learn more about Vidyesh Swar

Aditi Shivarkar, with 14+ years in packaging market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards Packaging 's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

Related Insights

FAQ's

The growth is driven by rising consumer demand for convenient, eco-friendly, and recyclable packaging. Factors such as health-conscious consumption, expansion of ready-to-drink and functional beverages, and increasing e-commerce logistics needs are pushing brands to innovate packaging formats, materials, and barrier properties.

Automation, AI-based quality inspection, and aseptic-fill technologies are reshaping operations. AI helps detect defects, optimize designs, and personalize packaging, while aseptic and HPP-compatible processes extend shelf life, reduce preservatives, and meet demand for clean-label products.

Stricter U.S. recycling guidelines, circular economy initiatives, and state-level bans on single-use plastics are accelerating adoption of recycled PET, aluminum cans, and compostable materials. Compliance with these evolving regulations requires companies to realign supply chains and invest in sustainable materials.

Bottled water currently leads, accounting for the largest share due to consumer preference for hydration and portability. However, functional and nutraceutical beverages are the fastest-growing category, fueled by health and wellness trends, demanding smarter, high-barrier, and interactive packaging solutions.

High production costs, raw material price volatility, and low profit margins are key restraints. Smaller players often struggle with scaling due to capital-intensive sustainability investments. Additionally, balancing eco-friendly innovation with affordability remains a challenge.

High-growth areas include sustainable packaging solutions (rPET, biodegradable polymers), automation in filling and sealing processes, functional beverage packaging, and digital/AI-driven personalization. Regions like the West U.S. are especially attractive due to heavy investment in sustainable packaging infrastructure.

The market is expected to experience strong growth between 2025 and 2034, driven by sustainability mandates, consumer demand for health-oriented beverages, and innovation in smart and barrier-enhanced packaging. Companies investing early in recycling, automation, and AI integration will gain a significant competitive edge.
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